View of an advertising card for the Cronin Coal Co., depicting a woman on the telephone. Printed on front: "Buying our fuel was never so easy. We use the 'blue coal' budget plan. It gives us all these benefits. 1. Easy on your pocketbook. No lump size bills. Payments spread out to fit your income. 2. No fuel bills next winter. Start this plan early and winter heat will be paid up. 3. No emergency delivery next fall. You'll be ready for the first cold spell. A clean furnace saves fuel, cuts fuel bills as much as 30%! Let us clean yours now. You'll save and be safe. Come in or phone today. Cronin Coal Co., 10501 W. Fort, Detroit, Michigan. Phone: VI 1-7050."
